About Shauna





Shauna Crandall

• Trained in Classical Ballet in San Diego, CA under the direction of Jacqueline Hepner, Patricia Hoffman, and Lorna Diamond.
• Soloist with La Jolla Festival Ballet, performing in roles including Fairy Godmother in Cinderella, and the Snow Queen in the Nutcracker.
• Studied Classical Ballet at Brigham Young University
• Studied Modern Dance at Utah Valley University
• Co-Creator and President of Synergy Modern Dance Company at Utah Valley University
• Founder and Artistic Director of Wasatch Arts Center from 2002 to 2010
• Event Coordinator of Utah Dance Festival
• Dance Educator for over 20 years

My Story

I opened the doors of a small ballet school in 2002, with a total of 15 students.  From those humble beginnings I created what became a hugely popular and successful performing arts center that served thousands of students over a period of 8 years.

It didn't come easy.  In the early years it was a real struggle.  I worked a "regular job" during the day, and ran the studio at night.  I taught every class, answered every phone call, registered every student, and worried about every bill.

I cried pretty much every night.  I wondered how the thing I had always wanted to do could be so hard.

Through several chance meetings I found a business mentor who changed every aspect of my business and my life.

It took a ton of hard work and dedication, but the strategies I learned and implemented into my business paid off... BIG.  I finally saw my studio as a BUSINESS, instead of a part time hobby.  I added new programs, developed a marketing PLAN, and learned to hire and manage a facutly and staff.


HERE'S THE BEST PART...
In just 12 months I DOUBLED my student numbers,
and TRIPLED my income!!

I also found a balance between family and business.  I had more time to spend with my husband and four young children.  And I had more income to be able to do the things that were important to my family.

In 2009 I began sharing what I had learned with other business owners.  I fell in love with helping others see the potential in their businesses and achieve AMAZING results.

In 2010 I sold my business for a profit and transitioned full time into mentoring dance studio, music school, and preschool business owners.  My tools and strategies have helped many business owners through live speaking engagements, group teleseminars, and private business coaching.